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#ReDiscoverNewWest campaign returns with a shop local focus in New Westminster

Movers & Shakers
Kalash Indian Kitchen
Manish Petwal is the manager of Kalash Indian Kitchen in Queensborough was one of the local eateries that took part in the first round of the #ReDiscoverNewWest campaign. The second phase is now getting underway.

Round 2 of the #ReDiscoverNewWest campaign is your chance to support local businesses – and possibly win some prizes along the way.

In February, local organizations kicked off the six-week #ReDiscoverNewWest campaign, which encouraged residents to support local food and beverage businesses as they’d been hard hit by the pandemic. The next instalment of the campaign is getting underway and is focusing on supporting local businesses.

“New Westminster retail businesses are owned and operated by your neighbours, employ hundreds of locals, drive economic benefits, and provide safe shopping experiences for everyone,” said a press release about the campaign. “While you are picking up groceries, goods for home and family, or shopping online to get a gift for that special person in your bubble, make shopping local a priority as New Westminster businesses need your support more than ever.”

The Arts Council of New West, the City of New Westminster, the Downtown New West BIA, the New West Chamber, Tourism New West and Uptown Business Association have partnered together to promote #ReDiscoverNewWest, an ongoing multi-phase campaign that is encouraging locals to rediscover the incredible hidden gem businesses that are a part of New Westminster.

“Many of our local retail businesses have been hard hit during the pandemic, and through #ReDiscoverNewWest we want to shine the light on what New Westminster has to offer,” said Blair Fryer, the city’s manager of economic development and communications. “There are so many businesses that provide outstanding shopping experiences online and in-store. You don’t have to go far to find something new and interesting. This is the time to support local and get your shopping done all at once.”

This round of the #ReDiscoverNewWest campaign includes a contest, running through June, that includes a chance to win a grand prize of $1,000 in gift cards for New West businesses. Participants can also enter to win additional weekly prizes from local businesses by sharing a picture about how they support local retail businesses on their own public Facebook, Twitter, or Instagram using the #ReDiscoverNewWest hashtag.

For more information, go to www.rediscovernewwest.ca.